Brian LaManna – Discovery Playbook – 63 Questions that Win Revenue
Brian LaManna has experience as a Mid-Range Accounts CEO, Senior Trading Accounts Manager, Trading Accounts Manager at Gong Company. He served as Senior Account Executive, Account Executive, Sales Development Representative at BrightEdge.
The BrightEdge Content Performance Marketing platform helps brands Target Demand, Create and Optimize Content, and Measure Results to win on the content battleground. BrightEdge transforms online content into tangible business results, such as traffic, revenue, and engagement. Our platform is powered by an Artificial Intelligence engine, DataMind, and is the only company capable of web-wide, real-time measurement of digital content engagement across all digital channels, including search, social, and mobile.
Same playbook I’ve leveraged to be a 4x President’s Club winner by age 26.
What You’ll Learn In 63 Questions that Win Revenue
- Exact question flow to quantify impact pain
- How to floor them to kickoff Call #2
- Ensuring deals close on time
- Chapter 1: Rapport
- Chapter 2: 1st Call Disco
- Chapter 3: Throughout a Demo
- Chapter 4: 2nd Call – On
- Chapter 5: Closing